Revitalizing the brand for a refinancing company.
Client
Finans Eiendom
Year
2020
Delivery
Visual Identity & Webdesign Language
Team
Brage Brenna-Lund
Roles:
Research
Concept Workshop
Branding
Brand guidelines
Visual identity
Website design language
Digital Experience
Creative direction
Implementation
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FinansEiendom helps people with mortgages, refinancing, debt collection loans, stopping foreclosures, and expensive debt.
Task: FinansEiendom needed a renewed visual identity including a new logo and well as website design language.
Results: We created an identity that is friendly and easygoing, with a prominent F logomarker that encourages creativity. With the intent of helping the customer gain balance in their economy, the concept behind the shapes symbolizes adjustments, distributing, and restructuring.
